Apple does not let filmmakers show villains using iPhones on camera ... is very pivotal if you're ever watching a mystery movie—bad guys cannot have iPhones on camera," Johnson said.

Apple is trying really, really hard to always come off as the good guys. According to Rian Johnson, director of Knives Out, Apple won’t let villains ... none of the bad guys ever use its phones ...

Here goes: Apple is apparently so conscious of how its brand is portrayed in pop culture, that it has an actual agreement for movie directors stipulating that, no, you may not allow the bad guy in ...