Apple wants us to believe that augmented reality will be a transformative technology ... when Google Lens finally makes a full debut on the iPhone). And yes, in some cases, it can even make ...

Apple's ARKit platform lets developers create interactive augmented reality apps, complete with 2D and 3D elements. AR apps leverage your iPhone's cameras, display, graphics processor, and machine ...

Still, despite the device’s rumored cost, some predict a gold rush of app designers trying to replicate the success of early iPhone developers ... Cook praised augmented reality WWDC 2023 ...

The augmented reality aspect really comes into play when ... layout before you ever buy a piece of furniture. Using your iPhone or iPad’s camera, you can easily walk around your bedroom, kitchen ...

Discover iOS 26’s groundbreaking features, from performance boosts to enhanced privacy controls. The beta is coming this week ...

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I am also doing my doctoral research on the history of virtual and augmented reality (known together as ... and smartphones (the iPhone). Now, though, Apple will soon undoubtedly usher in ...

I’ve had exactly two Apple Visio Pro experiences: one six months ago, on the day Apple announced its mixed reality headset ... the headset with a standard iPhone 15 Pro? I got a sneak peek ...

Niantic, the company behind the popular augmented reality iPhone game Pokémon Go, is developing a similar augmented reality title in the Capcom Monster Hunter franchise. For those unfamiliar ...