Using Parrot Analytics’ Audience Solutions, we can look at the demographics of Star Wars and Marvel shows and movies to get a sense of how these franchises have used new content to appeal to ...

LG Ad Solutions, a leader in Connected TV (CTV) and cross-screen advertising, has announced a strategic partnership with ...

Get Access To Every Broadway Story Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click. The Broadway League has released its annual ...

LG Ad Solutions, a specialist in Connected TV (CTV) and cross-screen advertising, has announced a strategic partnership ...

Last week we took a look at the audience demographics of two of the most well-developed franchises (Marvel and Star Wars), as well as how a single long-running franchise changed over time (Mad Max).

The real “Barbenheimer” effect may come down to audience demographics. The audiences are almost mirror images of one another when it comes to gender and age. The “Barbie” audience is 66.2% ...

Audience demographics. Ad formats. Unique features. Advertiser best fit. Note: While we refer to the following as “PPC” ad networks, each offers multiple pricing options for pay-per-click ...

By TelevisaUnivision’s count, it was the largest Spanish-language audience for a World Series ... the network's response to its evolving demographics. In an interview with Sports Business ...

Google Ads: The new audience reporting feature consolidates detailed reporting on audience demographics, segments and exclusions in one place, making it easier to manage and understand your audiences.