TV viewership for women’s sports surged 131% in 2024, fueling a 56% year-over-year increase in ad impact, according to a new ...

Ad content in partnership with Athleta. Spring is just around the corner, and if you’re looking to refresh your athleisure wardrobe, you’re in luck! From Feb. 27 to March 3, Athleta shoppers can enjoy ...

Athleta’s sale section is saturated with good deals on a majority of the brand’s sweats-adjacent pieces — including some neutral-toned joggers and a non-clingy crewneck — but if you dig a ...

Never. Simone Biles — who is not in the ad since she left Nike in 2021 to join Athleta, a brand “that focuses on women” — calls herself the GOAT all the time. Women’s sports are ascendant.

GUILDERLAND, N.Y. (NEWS10) — Athleta will celebrate its grand opening in Stuyvesant Plaza in Guilderland on Sunday, the plaza announced on Tuesday. The women’s sportswear retail chain will be ...