There are plenty of reasons why the new over-the-ear Apple AirPods ... the less visible logo could be detrimental to its marketing efforts, the company decided to use all-white headphones and ...

However, it's not just a matter of making the boxes look clean and slapping an Apple logo on the top ... Each product comes in a familiar white box. You pull a familiar tab on the underside.

The four finishes include white, black ... “Audio Mix” feature, which Apple called an “industry first,” uses machine learning to identify and separate background elements from a user ...