The Pixel 9a is set to be a pretty capable device, and it makes us wonder why anyone one likes the iPhone 16e.

With the Pixel 9a, Google is relaunching its mid-range range without the characteristic camera bar - and postponing the launch for a short time.

The new Pixel 9a is here, and it’s gunning for the mid-range phone crown. But with this latest release, I believe Google is targeting a new potential customer: existing iPhone users. Let’s look at the evidence.