Apple now faces a problem far bigger than tariffs or weak iPhone sales
A prominent Apple blogger says the company “squandered” its credibility by advertising Siri features as an iPhone 16 selling ...
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Apple shakes up AI leadership as Tim Cook loses confidence in Siri chief
Apple Inc. is experiencing an uncharacteristic upheaval in its ranks of executives as the company tries to get back up to ...
Apple Intelligence delays prompt leadership changes, Vision Pro’s Mike Rockwell to lead Siri
Apple Inc. is restructuring its executive team to boost AI efforts, appointing Mike Rockwell to lead Siri under Craig ...
Apple Stock: Why It's Now A Screaming Buy
Apple's new MacBook Air M4 and iPhone 16e are potential sales catalysts, offering significant hardware improvements and ...
Apple's premature Apple Intelligence ad subject of new lawsuit
Apple Intelligence was meant to get a feature that relied on contextual data to provide results, but that has been delayed ...
Apple TV+ reportedly loses $1 billion a year, and that’s okay—for now
The Apple TV+ streaming service “is losing more than $1 billion annually,” according to The Information today. The report ...
Apple loses $1 billion every year on streaming biz, cuts spending: Report
Tech giant Apple is now spending $4.5 billion annually, down from $5 billion spent in the last few years since its launch in ...
Apple’s rumored foldable iPhone could be the priciest model ever — potentially turning off even the tech giant’s biggest fans
Right now the iPhone 16 Pro Max holds the title for being Apple’s largest and most expensive phone — starting at $1,199. This ...
Forget Apple Intelligence, Siri doesn’t even know what month it is
The smarter Siri in Apple Intelligence is vaporware for now, but the dumber Siri available on iPhone can't even answer basic ...
Ditch Your Apple Watch, The Galaxy Watch Ultra Is Now 50% Off on Samsung’s Store
Nothing to trade in? Samsung's also offering $230 of instant credit and phenomenal deals on accessories when you buy the ...