At the Indiana University Observatory on Social Media, my colleagues and I study influence campaigns and design technical solutions—algorithms— to detect and counter them.

Here, members of Forbes Agency Council share 20 critical mistakes advertisers make with social media campaigns. Read on to learn how to avoid the same and focus on what works.

In today’s fast-paced digital landscape, effective social media marketing demands more than just eye-catching visuals or aggressive advertising, it calls for authentic storytelling. As brands ...

At the Indiana University Observatory on Social Media, my colleagues and I study influence campaigns and design technical solutions—algorithms— to detect and counter them. State-of-the-art ...

Let’s explore some creative ways to use AI posters for your social media campaigns, and how AI tools like Dreamina can make it easy to create eye-catching visuals in just minutes. The power of ...

We are now subject to analyses of the recent election. I think they all miss the fact that elections today are very different than all previous elections before the 21st ...