Executives worried that “Ritz” would rub downtrodden consumers the wrong way but — as we know — it had the opposite effect. People came to see the crackers as rich little bites of the good ...

The three new product varieties include spicy shredded cheese, cheese and cracker shareables, and a natural American ... products include Ritz, which launched Hot Honey crackers, Spicy Queso ...

This new product delivers what consumers want, a crispy baked experience with the buttery-flavored, salty taste you know and love from the RITZ Brand. These flaky, snackable crackers offer a ...