R oc Nation has entered into a partnership with American Greetings for a line of greeting cards, digital e-cards and virtual paper cards, the two companies announced today (May 13).

American Greetings, already one of the largest e-card providers, has been trying to promote sales of its greetings across all formats in an increasingly fickle marketplace and amid declining sales.

American Greetings is extending engagement with a new line of greeting cards by enabling recipients to scan a QR code on a card and download a mobile application. The mobile tie-in is featured in a ...

CLEVELAND — American Greetings said it is revolutionizing the tradition of blowing out birthday candles into a multisensory experience. With its new Ready, Set, Blow line of greeting cards, the ...

Taylor Swift Quietly Crafts New Greeting Card Line for Papyrus: ‘Yay You!’ Swift and American Greetings have been "partners in creating social expression products" since 2009, but this is ...

American Greetings has a new spot in time for Valentine's Day. While the spot isn't about romance at all, it does a very nice job of repositioning the card from "I'm too lazy to write it myself ...

People packed the event space, writing more than 2,400 greeting cards that were mailed by American Greetings. “We knew that a frequency of one is not enough. We needed to follow up. We needed a sequel ...