Amazon's Prime Day for 2025 has not been officially announced by the company yet, but based on past trends, it is likely to occur in the middle part of July.The e-commerce giant plans to extend the high-profile summer sales event to four days this year,

Amazon is reportedly planning on extending its Prime Day sale to four days. That's more in line with rivals who have launched comparable sales lasting upward of a week.

In keeping with tradition from the past few years, Amazon is running a Big Spring Sale, making it the perfect time to stock up on essentials across every category — including skin care, beauty and personal care items.