Adidas reversed an attempt to block a Black Lives Matter logo from being trademarked, just two days after asking U.S. authorities to reject the design. “Adidas will withdraw its opposition to ...

The German sportswear company said Wednesday it was dropping its opposition to an attempt by a Black Lives Matter campaign group to trademark a logo featuring three parallel stripes.

After arguing that the three-stripe trademark could confuse consumers, Adidas retracted its opposition to the Black Lives Matter logo with the U.S. Patent and Trademark Office Wednesday morning.

Adidas has been selling sports shoes since the late 1940s - but people are only just noticing the 'hidden message' the brand has been sending to its customers through its logo. Founded by Adolf ...

Adidas lost a trademark infringement lawsuit Thursday it brought against Thom Browne, after it claimed the luxury fashion brand used the sportswear giant’s famous “three stripes” logo design ...