Being a marketplace connecting marketers and media owners, an ad exchange enables advertisers to reach their target audiences ...

"Planning for retirement can feel overwhelming — especially if you don't know where to start," said Michelle Hillman, Chief Campaign Development Officer at the Ad Council. "This is Pretirement ...

On Tuesday, February 25th, the Luzerne County Council's work session focused on potential multimedia ad campaigns targeting ...

Who says video games can’t be good for your mental health? Roblox is challenging that widely-held notion by bringing the Ad Council’s Love, Your Mind mental health campaign onto the platform.

With Google's automated PPC settings being optimized for its own performance metrics, advertisers must manage their bids, ...

About 20 rowdy protesters have disrupted council’s Tuesday ... and New Zealand ad campaign, aimed at reversing a 40 per cent slump in hotel bookings. Similar campaigns had helped inject $85 ...