AMC Theaters has revealed it will add EVEN more commercials to its pre-movie lineups, and these ads won’t be just trailers anymore. Get ready, Coke, you’re about to have some commercial ...

Everyone who frequents movie theaters these days is well aware that when the lights dim, there’s still a fair amount of time ...

“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five years without any direct impact to their attendance. This is a strong ...

AMC’s logic may be that those pre-roll commercial airings in reality have little effect on business -- at least when surveying competitors that have been airing TV-like commercials for some time.

(Gray News) – Moviegoers will have more of an opportunity to finish their snacks before the feature film even begins at AMC Theatres soon, according to several reports. Starting July 1, AMC Theatres ...

AMC Theaters has revealed it will add EVEN more commercials to its pre-movie lineups, and these ads won’t be just trailers anymore. Get ready, Coke, you’re about to have some commercial ...

“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five years without any direct impact to their attendance. This is a strong ...

“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five years without any direct impact to their attendance. This is a strong ...

Starting July 1, AMC Theatres will run an additional ad with the already existing pre-movie commercials and movie trailers, The Hollywood Reporter confirmed. Bloomberg first reported the news saying ...

“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five years without any direct impact to their attendance. This is a strong ...