So we send a text or and email, and we think it's over ... is a justification and not an apology. Try using 'I am sorry because I was rude' instead. 3. Apologise for your own actions.

The 14-year-old shooter, arrested for killing four people at a school in Georgia earlier this week, apologised to his mother in a text message ... from her son. "I am sorry, mom," the message ...