In an industry where ad agencies are known for long timelines and even longer invoices, Good On is making a bold move: offering expert ad management starting at just $1,500/month, with end-to-end ...

AppLovin operates within the digital advertising industry with a particular focus on the mobile gaming vertical. Learn more ...

Google is bringing video ads to Search, Image, and Shopping results in the U.S. and Canada, aiming to boost early-stage ...

Clemson AD Graham Neff outlines the urgent need and strategic plans for an ACC men's basketball resurgence, highlighting its ...

Integral Ad Science announced the appointment of Alpana Wegner as Chief Financial Officer, effective June 10, 2025. Wegner, who has over 25 years of financial lea ...

Beats has tapped in yet another rising athlete for its years-long campaign associating its products with a mix of performance ...

TelevisaUnivision's U.S. ad sales president Donna Speciale is stepping down from her role. She will be replaced by Tim ...

Microsoft Advertising has trio of ease, performance & scale. But the jury's still out on its circumspect tea-making abilities ...

When it comes to advertising, Shark Tank investor Kevin O’Leary shared that he believes results come from experimentation.

This divide has led to ineffective decisions. Performance marketing wins favour because it is easier to measure and appears ...

Paid advertising is vital in today’s digital marketplace for improving traffic, conversions, and brand recognition. However, running advertisements is only half the fight. Tracking the appropriate ...

Taboola's President discusses how geopolitical tensions are driving advertisers towards performance advertising companies ...