Disney's Star Wars released a 360-degree clip on Facebook on Tuesday to promote the social network's launch of a 360 video service—a new feature which allows the viewer to look around see the ...

Audience technology firm YuMe launched what it's calling an "immersive 360-degree video ad format". The unit aims to offer consumers the ability to control their interactions with ads by simply ...

Today, YouTube announced a kind of middle ground between regular videos and VR-oriented 360-degree clips. The new format is called VR180, and as you might have guessed, it’s been designed to ...

YouTube is showing off a brand new file format for creators who want to check out VR but are intimidated by taking the full plunge with all the crazy hardware and production issues. It's called ...

Test 360-Degree Experiences With Consumers As AR/VR become more accessible, understanding how to tell your brand’s story in 360-degrees becomes critical. 360-degree photography and video is an ...

Vimeo is especially focused on helping the creative community set new standards for 360-degree video production, which is still a new, expensive format. “There are standards changing all of the ...

YuMe, Inc.(NYSE: YUME), the global audience technology company powered by data-driven insights and multi-screen expertise, today announced the availability of an immersive 360 degree video ad format ...

IAB-compliant standard ad format can be viewed on mobile apps via YuMe’s SDK and Celtra’s 360° Video technology to enhance scale ...