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Tim Cook Reveals Apple's Vision for Movies and TV: Why Spending Millions on Blockbusters Like ‘F1' is About More Than Selling iPhones
Tim Cook and Lewis Hamilton are on top of the world. Or so it seems, as the CEO of Apple and the Formula 1 racing superstar ...
CEO Tim Cook Says Apple TV+ Isn't Designed to Boost iPhone Sales
Apple CEO Tim Cook today said that Apple TV+ is driven by a commitment to storytelling and artistic excellence, rather than ...
Tim Cook explains why Apple TV+ exists
In a new interview, Apple CEO Tim Cook and other execs go in-depth on why Apple TV+ exists and is just now hitting its stride ...
Apple CEO and Brad Pitt Promote 'F1 The Movie' at Fifth Avenue Store
Apple CEO Tim Cook and Brad Pitt surprised fans at the company's Fifth Avenue flagship store over the weekend to promote the ...
Apple TV+ is about art more than iPhone sales says Tim Cook
The immense spending on Apple TV+ projects like "F1" is less about selling more iPhones to the public, and more about the art ...
Catholic group calls out Tim Cook, Apple TV+ for show's 'Eucharistic desecration'
A Catholic group is calling out Apple CEO Tim Cook and Apple TV+ in a letter demanding an apology and removal of a ...
Apple CEO Cook gives more detail on Apple TV+ strategy: report
CEO Tim Cook has provided more detail on the company's strategy behind its Apple TV+ streaming service. Read for more.
Tim Cook Explains Why Apple's 'F1' Movie Bet With Lewis Hamilton Serves More Than Just iPhone Sales
Apple Inc. (NASDAQ: AAPL) is doubling down on its entertainment business with a high-stakes movie, "F1," featuring the ...
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Tim Cook Reveals Apple’s Vision for Movies and TV: Why Spending Millions on Blockbusters Like ‘F1’ Is About More Than Selling iPhones
Tim Cook and Lewis Hamilton are on top of the ... its expansion over the past half-dozen years of making movies and TV shows. Apple is banking on Kosinski and the team behind 2022’s hit ...