Sydney Sweeney’s American Eagle ad draws criticism for tone but boosts sales and praise for disrupting woke marketing.

Sydney Sweeney has reportedly helped American Eagle’s stock climb higher this week. The White Lotus actress has recently ...

The campaign, which was rolled out on Wednesday, places Sweeney at the center of American Eagle’s denim-focused marketing ...

White model sells 'American whiteness' and 'blue genes/jeans'. Just another day in the life of Sydney Sweeney Advertising Inc.

Sydney Sweeney has been making a statement in all-denim for American Eagle’s newest ad. The Euphoria star’s bold take on the ...

The actress and in-demand brand partner helped design the “Sydney Jean,” with 100 percent of net proceeds donated to Crisis ...

The actress will appear on the Exosphere of Sphere in Las Vegas, 3D billboards and in all print, video and digital content.

American Eagle Outfitters surged 10 percent on Thursday after unveiling a new denim campaign with Sydney Sweeney.

American Eagle’s faith in Sweeney was reflected back at them. Stock prices began to rise immediately after the news broke ...

American Eagle was in need of some buzz. It got some—from actress Sydney Sweeney, known for roles in television, motion ...

American Eagle Outfitters stock was surging Thursday after the retailer announced that Hollywood actress Sydney Sweeney would ...

American Eagle rides hot Black Friday, but still drops guidance © 2025 American City Business Journals. All rights reserved.