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InfoSum Ltd. has raised a $65 million Series B funding round, as the data technology startup aims to support companies’ growing need for customer-data services that adhere to stricter privacy rules.
InfoSum says it has 50 enterprise customers using InfoSum Bridge at this point. The three companies it’s named in the release all play in the digital marketing space.
Are you a print subscriber? Activate your account. By Asa Hiken - 49 min 40 sec ago By E.J. Schultz - 2 hours 19 min ago By Aleda Stam - 5 hours 49 min ago By Parker Herren - 18 hours 7 min ago 20 ...
Private Path brings all of InfoSum’s industry-leading privacy and security protections outside of the clean room environment, enabling organizations to use that connected intelligence for a ...
InfoSum is that kind of partner and we look forward to introducing their privacy-first clean data technology to our clients,” said Kevin McEvilly, SVP of Technology at Canvas Worldwide.
InfoSum’s secure data clean room underpins first-party data solutions for the likes of DIRECTV, Channel 4, ITV, Boots, Samsung Ads, News Corp, and Axel Springer.
InfoSum, Experian seek to increase power of auto brands’ first-party data Monday, Apr. 1, 2024, 01:28 PM Auto Remarketing Staff ...
When InfoSum said to advertisers and publishers that its platform does not “move” their data, it was a hard concept for potential clients to grasp, admits InfoSum CEO Brian Lesser.
So InfoSum’s first product — called Link — is intended to give businesses a glimpse of the “art of the possible”, as he puts it — in just a couple of hours, rather than the “nine ...
Infosum sees the technology coming in handy in several different areas. A company’s marketing department, for example, could use Link to augment its customer data with user records from a ...
Annalect, the data and analytics division of advertising holding company Omnicom Group, has struck a pact with data technology firm InfoSum, the latest in a recent series of maneuvers to provide ...
InfoSum, a startup which takes a federated approach to third-party data enrichment, has launched a new product (called InfoSum Bridge) that it says significantly expands the customer identity ...
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