Alphabet’s Google on Thursday failed to persuade a U.S. appeals panel to overturn a jury verdict and federal court order requiring the technology company to revamp its app store Play. The San Francisco-based 9th U.

Following its lengthy legal battle with Epic, the Google Play Store is poised for a significant change. If everything goes as planned, it could really alter the landscape for Google and developers. Just to get an idea of just how big of deal this is,

The original dispute traces back to the rapid rise of mobile gaming and, specifically, the popularity of Epic's Fortnite. Developers long faced steep commissions – typically