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Starbucks, Brian Niccol

Insider on MSN · 2d

Starbucks CEO Brian Niccol says price changes are a last resort in coffee chain turnaround

CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on the horizon.

Investopedia on MSN · 2d

Starbucks Stock Climbs as CEO Niccol Says 'Back to Starbucks' Plan Is Ahead of Schedule

Starbucks shares climbed in extended trading Tuesday, as CEO Brian Niccol said the company is "ahead of schedule" on its turnaround effort.

Yahoo Finance · 1d

Starbucks CEO Brian Niccol talks Q3 earnings, turnaround strategy

Starbucks (SBUX) posted mixed third quarter results. Revenue topped estimates, but adjusted earnings fell short. CEO Brian Niccol joined Opening Bid to discuss the quarter, why he's optimistic about the company's turnaround strategy,

3h

Starbucks to shut down all ‘Pick Up’ stores: See list of NY locations

"We found this format to be overly transactional and lacking the warmth and human connection that defines our brand." ...

How Brian Niccol Plans to ‘Build a Better Starbucks,’ Starting with a $500M Investment

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...

1don MSN

Will Starbucks see turnaround percolate as Niccol leans into Green Apron initiative?

The Starbucks (NASDAQ:SBUX) turnaround under the direction of CEO Brian Niccol is gathering momentum, but fiscal third ...

2hon MSN

Starbucks is phasing out an entire category of coffee shops: Will yours be affected?

Starbucks is planning to phase out all of its “Pick Up” locations in 2026, CEO Brian Niccol announced in the company’s latest ...

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