Throughout Apple Cider Vinegar, journalists are investigating Belle. One of them, a journalist named Justin (Mark Coles Smith), learns about Belle from his partner Lucy (Tilda Cobham-Hervey), who takes solace in Belle's feed while she’s undergoing breast cancer treatment—and even decides to pause it altogether and try alternative remedies.

Note: The following story contains spoilers from "Apple Cider Vinegar." While Belle Gibson's rise to wellness fame in "Apple Cider Vinegar" was full of organic recipes and posh galas, the latter half of Netflix series sees the dangerous and "tragic" impact of the infamous scammer and her wellness-loving counterparts come crashing down on those closest to them.