Instagram is testing a limited-time monetization program called "Referrals" in the US.

The photo sharing platform is testing a program that will enable creators to earn $100 for every new user who they bring to ...

Adam Mosseri, head of Instagram, took the stand during the FTC v. Meta antitrust trial.

Instagram is offering some US-based creators as much as $20,000 to bring new users and traffic to its app, in a fresh bid to ...

As TikTok went dark briefly for the app's 170 million US users last Saturday, tech giants began rolling out various incentives ... on Facebook and Instagram. If a creator meets all the eligibili ...

In fact, only Mazeika was asked, via Instagram ... Heard trial showed how the creator-driven news ecosystem can influence public opinion based on platform incentives. Nearly every large breaking ...

If you have a professional Instagram account — if you're a creator, an actor, a writer, a business, or any of the other dozens of options to choose from — your account looks a bit different ...

Mosseri said the money included both incentives as well as ... focus for the Meta-owned company. Instagram has launched (and shut down) a handful of creator monetization programs since 2020 ...