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ROOT3 is a national leader in helping organizations at all stages of growth identify and capture market opportunity. We off¬er market research, strategic planning, and a robust suite of marketing, …
ROOT3 is a national leader in helping organizations at all stages of growth identify and capture market opportunity. We off¬er market research, strategic planning, and a robust suite of marketing, lead generation, and sales/customer enablement services. Our model gives fractional access to every marketing and sales tactic, and our specialist teams can amplify any need. FRACTIONAL. FLEXIBLE. SCALABLE. Industries we serve include Healthcare, Tech & Software, Professional Services, Education, Association & Nonprofit, Government, Manufacturing & Logistics, and Commercial Real Estate.
Scott Becker: Your marketing firm ROOT3 has worked with many private equity portfolio companies. What are some of the biggest marketing opportunities that drive the most value for PE firms especially for platforms?
A:
Scott Christiansen: We work a lot with platform companies and roll-up strategies. There are three areas we handle that we can see have a huge impact on productivity...
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